FAW Hongqi (pronounced “hong-chi”) is set to debut in the country, with EVOxTerra Inc. as its official distributor in the Philippines. Established in 1958, Hongqi is one of China’s most prestigious luxury passenger car brands with a rich history. Its line of limousines and SUVs continues to be the vehicle of choice for use by high-ranking government officials and visiting heads of state as well as influential heads of industries, prominent business personalities, and opulent celebrities.
“We are extremely proud to bring this legendary car marque to the Philippines and let Filipinos finally experience for themselves the many reasons why Hongqi remains such an enduring international brand,” said Rashid Delgado, President of EVOxTerra, at the recent press conference held to introduce the brand.
Delgado added that the partnership with Hongqi is further proof of EVOxTerra’s commitment to promoting sustainability that brings forth progressive brands firmly entrenched in the future of mobility.
(L to R) Lawrence Mendoza, Senior Advisor, EVOxTerra Inc; Dan Florentino, Group Chief Operating Officer, Transnational Diversified Corporation; Rashid Delgado, Co-CEO, Transnational Diversified Corporation, President, TDG Logistics and Shipping, President EVOxTerra Inc.; Bob Shaw, Vice-President & General Manager, EVOxTerra Inc.; Derrick Tolentino, Vice President & General Manager – EV Charging, EVOxTerra Inc.; Daniel Ventanilla, President, Logistics Division, Transnational Diversified Corporation. | Photo by Mika Fernandez David
“We are very excited to finally enter the Philippine market and give Filipino car enthusiasts the Hongqi brand of utmost luxury, state-of-the-art design, and topnotch performance,” said FAW Hongqi Oversees General Manager, Mr. Wang Zuoquan in a recorded video.
“With the country well on its way to recovery from the pandemic, we think this is an excellent time to further expand Hongqi’s global footprint,” added Robert Shaw, EVOxTerra Vice President and General Manager.
The formal partnership between the two companies comes just a few months after Hongqi’s first appearance in the Philippines via the 10th Philippine Electric Vehicle (EV) Summit held in October last year. The event showcased the Hongqi E-HS9 electric SUV which boasts plush interiors and European-inspired styling.
The Hongqi E-HS9 Electric SUV | Photo by Mika Fernandez David
“The Philippines is one of the most important automotive markets among ASEAN countries and it is very crucial for us to find a like-minded local partner who has a common strategy and interest. Fortunately, we have finally found EVOxTerra, who have been devoting themselves to long-term Environmental Protection, Green Mobility and Sustainable development,” said Ms. Wang San, General Manager of FAW Hong Southeast Asia. “This exactly matches the initiative of HONGQI New Energy Strategy of gradually shifting from ICEs to EVs. We are very pleased to appoint EVOxTerra as HONGQI authorized distributor in Philippines, it would be our joint mission and commitment to bring the best vehicles and services to our valuable customers in the Philippines,” she added.
“Local customers are assured of the excellent after-sales support that EVOxTerra is known for. We are also inviting and looking forward to working with local partners and dealers who want to bring Hongqi to the rest of the country,” added Shaw.
The Hongqi H5 compact executive car | Photo by Mika Fernandez David
Hongqi will be bringing in four vehicles as its initial offering in the Philippines, consisting of both New Energy Vehicles (NEV) and Internal Combustion Energy (ICE) models. These include the Hongqi H5 and the stately Hongqi E-HS9 that is priced at Php 4.98M courtesy of E.0. 12 s.2023 which temporarily removes tariffs on electric vehicles.
For more information, visit www.hongqi.ph/. The Hongqi showroom is set to open soon in BGC, Taguig.